Post by account_disabled on Dec 9, 2023 2:11:59 GMT -5
Avoid Common Misconceptions If you’re losing rankings or traffic and can’t spot any issues from the previous step, you can check your backlinks. Still, before you’re convinced there’s nothing wrong with your website’s backlinks, you should avoid falling victim to the following three misconceptions. It's not just a Penguin problem The problem is: small algorithm updates happen almost every day, not just on dates announced by Google representatives, like the Penguin update. It is said that algorithm updates were launched twice in 2018 alone, averaging about twice a day throughout the year.
If your site doesn't gain or lose rankings on the exact date of a refresh or other official C Level Contact List update being rolled out, that doesn't mean your site isn't affected by all updates. In fact, your site may have been affected by a less common update. Solution: The best way to spot unofficial updates is to regularly follow updates from various wave tools as well as trusted forums where many website owners whose sites have been attacked share their experiences. Volatility (Source: ) Total organic traffic isn’t declining The problem is: while year-over-year traffic is a great one, many issues may remain invisible when it’s not relevant to rankings.
To make things even more complicated, it’s nearly impossible to break down your organic traffic into branded and non-branded queries. Full Site Penalty The entire site has been de-indexed and therefore no longer ranks for any keywords, including the site’s own domain name. If one (or more) of your target keywords are penalized, try asking the following question Challenge them with this question: any organic traffic from it? What impact would it have on your business if your five best-performing keywords stopped ranking for six months.
If your site doesn't gain or lose rankings on the exact date of a refresh or other official C Level Contact List update being rolled out, that doesn't mean your site isn't affected by all updates. In fact, your site may have been affected by a less common update. Solution: The best way to spot unofficial updates is to regularly follow updates from various wave tools as well as trusted forums where many website owners whose sites have been attacked share their experiences. Volatility (Source: ) Total organic traffic isn’t declining The problem is: while year-over-year traffic is a great one, many issues may remain invisible when it’s not relevant to rankings.
To make things even more complicated, it’s nearly impossible to break down your organic traffic into branded and non-branded queries. Full Site Penalty The entire site has been de-indexed and therefore no longer ranks for any keywords, including the site’s own domain name. If one (or more) of your target keywords are penalized, try asking the following question Challenge them with this question: any organic traffic from it? What impact would it have on your business if your five best-performing keywords stopped ranking for six months.